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Publishing

Image showing legacy titles from Wired Productions

WE SIGN GAMES WE LOVE PLAYING. IT'S THAT SIMPLE

The best content in the world means nothing if it isn’t distributed in the correct way. Wired have spent years building each vital component of the distribution chain. Starting with all the digital shops for the various console formats in each local region: Sony, Microsoft, and Nintendo. Wired have sales in each territory including Russia, Korean and Japan.

NEED A PUBLISHER?

Having been in the industry for over twenty years, experience has shown where to successfully scout and acquire the next titles. Every major show is attended, and relationships with developers and partners have grown strong over the years. Whether Wired sign a game or not, the policy is to give honest feedback to the developer, so they too can use that information to help their own path and future. Every game submitted is evaluated carefully, going through a stringent series of processes, from a sales potential, marketability, gameplay and competition standpoint before being signed. If a member of the team can’t give a game three great reasons to buy it, and mean it, it is likely we won't sign. Wired have a policy of publishing games that they enjoy playing, and adopt an inclusive approach so that all members of the team have a voice in the decision whether to sign a game or not. This ensures a complete buy-in for the developer and their game.

Wired have accounts with all the main PC digital outlets, including Steam, Epic Store, GamesPlanet, Greenmangaming, Humble Bundle, Fanatical, and many others accounting for 95% of the PC market. Wired have accounts in the emerging streaming space – with games launching in the Utomik network.

Over recent years, many Publishers made the mistake of moving away from the retail environment. Physical game sales still account for 34% of the market. Wired have made it a mission to be in every games retailer globally: via direct distribution or via established local distribution partners. Wired games are currently sold in most major countries and major retailers, etailers and leading independent stores.

We also have friends. Lot's of them. We're well connected with all platform holders - having launched games day one on services like PS +, Xbox Games Pass, Deals with Gold, Games with Gold. We work closely with all holders on all launches to secure placement on prime social media accounts and console dashboard. Launch with us, and your game will be seen!

Video Game Production

Wired Productions can help with every stage of the video game production process from initial competitive analysis & research, to creative input and project management.  We can help to develop a strategy to deliver your game on time and in the budget.  We can help develop your game design, and technical design documents as well as managing your sign off accountability. Everything from localisation & QA management to post mortem analysis can be covered.

Video Game Concepts

Whether you’re working on a completely original concept, a brand-led game design or even a blue sky product range, we’re here to help.  We can leverage our experience in developing some of the world’s best-known franchises to create a strong and deliverable concept.

Brand and Licensing

Wired Productions can help secure access to some of the world’s leading brands as well as helping you develop an ongoing brand strategy.

Marketing & PR

At Wired Productions we can leverage our years of experience in developing global marketing & pr strategies covering the full marketing mix.  Whether you need assistance in the creative design such as logos, packaging & advertising collateral, or want help to plan a worldwide media campaign, we have the experience.

Business Development

Wired Productions have extensive experience in business development having worked with some of the world’s leading brands to identify and develop incremental opportunities.  We’re able to help you plan your local & global sales strategies and licensing as well as physical and digital retail distribution and delivery.

Music Partners

Wired are behind more than 20 music games, on multiple platforms totalling multi-million unit sales. From licensing international brands (The Voice, Los 40 Principales) to creating IP from the ground up (We Sing), our experience makes us music specialists. Having licensed over 500 international hit songs from the 3 major music labels to independents, we have extensive contacts throughout the music industry.

Finance and Accounting

We have in-depth knowledge of financial and accounting issues at Wired Productions.  We understand the importance of budget control and accounting in order to keep a project on track.

Our experience in dealing with the world’s leading music labels has helped develop a thorough understanding of IP & Trademark issues as well as the ability to handle high-level contract negotiations.  You count on us!

The first step is reaching out! Send us some topline details, along with who you are and a link to a build or any assets you want us to look at. Someone from the Publishing team will then be in contact. Contact us HERE